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Monday, November 29, 2010

Becoming the Expert!


It goes without saying that people tend to listen much more closely to those who are considered an expert in their particular niche. Even in the Internet Marketing world, we gravitate towards the experts in the area we want to learn about.

So what does that tell you? Become the expert. It can't be any simpler to say than that. Brand yourself the expert in the niche that you want to focus on and over time people will start to read what you write very closely. They will also buy your products before they buy from someone who is NOT an expert.

There are many "fake it til you make it", so called experts running around on the internet today. The real experts will get invited to speak at events, will be asked to conduct teleseminars or webinars, perhaps write articles for their customers and clients. All of this builds on your status which will, over time, also increase your sales or subscriber base.

Remember - branding yourself an expert is one thing. Actually being one is another...

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